Toronto Life - TIFF

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TIFF Teaser: Reincarnated, or how Snoop Dogg went to Jamaica and came back as Snoop Lion

The jokes write themselves about the newly renamed Snoop Lion (formerly Snoop Dogg), but the documentary Reincarnated, premiering at TIFF, takes a serious look at what exactly happened during Snoop’s month-long vacation/pilgrimage in Jamaica—and why he traded rap for reggae. Vice Magazine global editor Andy Capper hones in on how the rapper’s acquittal on a murder charge, numerous arrests and bans from the U.K., Australia and Norway culminated in the journey to Jamaica, where he found some peace and a lot of marijuana and renewed his conviction that he is a reincarnation of Bob Marley. The newfound mellowness is charming—though we’ve yet to accustom ourselves to his new moniker.