Sure, Justin Bieber may have come to town to support his girlfriend Selena Gomez at TIFF, but instead of catching a premiere on Sunday evening, the pint-sized pop star rolled up to the Cineplex Odeon Queensway in his black Cadillac to see Ted. One giddy 13-year-old fan tweeted a pic she snapped with the singer, and another girl, er, claims she grabbed his “junk.” The lucky young lady who sold him his ticket scored his autograph on a receipt and later tweeted, “Currently watching @justinbieber watch Ted.” Later that night the Biebs and Gomez headed to the nightclub Muzik, where he guest deejayed alongside Snoop Lion (Crazy Days and Nights gossip blogger @entylawyer tweeted, “Justin Bieber stood next to Snoop Dogg all night as Snoop chain-smoked blunts”). While in town, Bieber also accompanied Gomez to her Hotel Transylvania presser and enjoyed a steak at the Keg on York Street. Sadly, he left after only two nights (probably spent at the Ritz-Carlton), tweeting, “Miss Canada already.” Canada misses him too.
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Aftershock producer Eli Roth, who memorably responded to, and followed up on, Snoop Lion’s Reincarnated rallying cry, was spotted at the Spoke Club last evening without the newly minted reggae artist in sight. The Snoop-Roth alliance may not have reached the heights of some past festival pairs, but it was glorious while it lasted.
In the run-up to the world premiere of Reincarnated, Snoop Lion (the name Snoop Dogg gave himself after his rasta rebirth) had the most entertaining TIFF-related Twitter feed, bouncing back and forth between gleefully shameless self-promotion, Instagram shots of his trip to Toronto and shout-outs to other celebs (asking them to see his film, naturally). Actor, producer and horror director Eli Roth, one of those celebs, followed up on his earlier Twitter promises and made an appearance on the red carpet with his pal Snoop. Also present, of course, was the film’s director, Andy Capper, looking particularly tiny and British next to the six-foot-four rapper and Vice co-founder Suroosh Alvi (he brought along fellow Vice-er Shane Smith). Other rappers present: Daz Dillinger, one half of ’90s gangster group Tha Dogg Pound, who walked the carpet in a sharp Dilly That Dogg T-shirt, and local boy Kardinal Offishall, who tweeted this epic photo shortly thereafter. (Props must be given to Roots founder Michael Budman or his marketing team for outfitting Snoop in the red, yellow and green–branded jacket above.)
“I was double-dutchin’, jumping in and out,” said Snoop Lion, née Snoop Dogg (ok, actually née Calvin Cordozar Broadus, Jr., but who’s counting?). He was referring to the life he lived before he discovered reggae and the Rastafari movement, living half like a child and half like a man. Snoop’s transition is charted in Andy Capper’s doc Reincarnated, which made its world premiere at TIFF yesterday. Capper joined Snoop at TIFF’s press conference for the film, alongside producers Ted Chung and Suroosh Alvi (co-founder of Vice) and moderator George Stroumboulopoulos.
One of the great virtues of TIFF is the way it brings people together. Take Dave Matthews and Ryan Gosling from last year, say, or Stephen Harper and Christopher Brian Bridges (i.e., Ludacris). This year, it sounds like Snoop Lion (i.e., Snoop Dogg), in town to support Reincarnated, will be seeing the sights with actor, director and Aftershock producer Eli Roth:
— Snoop Dogg (@SnoopDogg) September 6, 2012
It may have felt like Californian rapper and frequent, uh, smoker Snoop Lion (formerly Snoop Dogg, formerly Snoop Doggy Dogg) adopted his newest, ever-so-slightly-more-ferocious moniker almost overnight. In truth, the persona was at least a month in the making. Vice Magazine editor Andy Capper directed Reincarnated, a documentary that follows the newly minted reggae artist’s “spiritual odyssey/career reinvention” during his month-long vacay in Jamaica. Both director and subject will be here for TIFF. Snoop, alongside Coco’s husband, rapper-cum-Law and Order actor Ice-T, will also be featured in another TIFF movie, Iceberg Slim: Portrait of a Pimp, a biopic of sorts that blends interviews with pulp fiction iconography to tell the story of pimp and prolific author Iceberg Slim. With (at least!) two seasoned rappers at this year’s festival, we’re feeling pretty good about the chances for an encounter to equal last year’s meeting between Prime Minister Stephen Harper and Ludacris.
Snoop Dogg Lion performed at Osheaga, The Hoxton and at Drake’s OVO Fest this weekend, and he managed to do all of this without any other major public appearances or sightings. The Lion was spotted hanging out with Kevin Garnett and Rajon Rondo of the Boston Celtics at OVO Fest, and it’s been reported that Snoop showed up an hour and a half late for his Hoxton show. He also, apparently, managed to openly smoke pot on stage (which, well, duh).
Snoop Dogg, the rapper who has worked with everyone from Tupac (in both flesh and hologram form) to Katy Perry, is coming to TIFF to premiere his documentary Reincarnated. TIFF artistic director Cameron Bailey broke the news moments ago on Twitter, and he hinted that Snoop Doggy Dogg isn’t the only rapper who will be in town for the festival. Will TIFF have a Biggie hologram? Here’s hoping. [Twitter]