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Coco Rocha is taking over the world—or at least the Internet—this New York Fashion Week

While we already knew Toronto-born model Coco Rocha was a savvy self-promoter, she’s outdoing herself for New York Fashion Week. A barrage of updates on Facebook, Google+ and NYFW For All’s Twitter feed as well as her own, means the past few days have felt all Coco, all the time—even more than usual. Rocha has tweeted copious photos of herself preening at Jason Wu, Rebecca Minkoff, Helmut Lang and DKNY, as well as the photos backstage at Zac Posen, her only runway outing this year (hey, if we looked like she does, we’d be all about the self-portraits, too.) Ever the multitasker, she has also teamed with New York magazine for some backstage videos, doing a somewhat better job of talking about tight ponytails and Jason Wu than she did in previous on-camera adventures. Check out a gallery of her NYFW adventures, after the jump