In the same week Twitter celebrated its fifth birthday—happy birthday, Twitter!—cities around the world are set to host events for Twestival 2011. The theme for this year is Local, with all funds raised going into the coffers of a local non-profit that organizers have identified as having an impact in their own community. Of course, as one of the top tweeting cities in the world, Toronto is in on the action.
Twestival started in 2009, with events in 133 cities in support of 135 local charities. The next year, it quickly transformed into a global movement for change. On March 25, 2010, events took place in over 175 cities, raising more than $400K for Concern Worldwide.
This year, Toronto tweeters are supporting The Remix Project, a local non-profit that helps level the playing field for young people from disadvantaged, marginalized and underserved communities, by offering educational programs in the creative arts. The official event takes place tonight (March 24) at The Fifth Grill on Richmond Street West from 7 p.m. to 1 a.m. So far, the Big Smoke’s social media-ites have raised over $13,000.
• Twestival Toronto 2011 [Official Website]
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charity, media, social media, technology, Toronto, Twitter