It’s time for a change in your bra shopping routine, or so says the mantra behind this Scandinavian import that focuses on pairing every gal with the perfect undergarment. Top-heavy women accustomed to enduring bras that look more like battle armour will be pleased to find a range of attractive pieces, such as a sexy black lace number ($58). Everyone gets a one-on-one fitting with the perky but professional saleswomen, and then it’s time to start sampling the merchandise. Fun and flirty bras (sizes 30 to 44, A to J) range from $38 to $120. The store’s perfect-fit principle also applies to a seasonal line of swimwear.