Squirrel lore is alive and well on Queen St. W.
Walking past Trinity Bellwoods Park in January, passersby may have noticed a giant print of a white squirrel filling a store window. It piqued the curiosity of nearby residents. Either an official white squirrel fan club was forming, and had enough coin to lease prime real estate (unlikely), or something new and interesting (and tapped into the local squirrel lore) was about to open in this long-dormant storefront. In mid-January, it was revealed to be the latter: the White Squirrel Coffee Shop opened for business. Co-owners David Ginsberg and David Eaglesham licensed the white squirrel silhouette from Toronto-based design collective Moimoi and had the adorable little rodent done up on red print as a window teaser for their store.
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