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Toronto Life - The Goods

Up-to-the-minute coverage of store openings and fashion gossip. Plus, daily finds for deal seekers

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Dealuxe owner Joanna Track poaches another employee from the Fashion masthead: Susie Sheffman

Susie Sheffman

Earlier last week, Joanna Track—former owner of Sweetspot and current owner of e-tailer Dealuxeannounced that Fashion magazine’s market editor, Jordan Porter, had joined the Dealuxe team. Today, a similar announcement was made: Fashion magazine’s fashion director, Susie Sheffman, will be taking the same title at Dealuxe. We spoke to Sheffman, who said she always thought she’d be carried out of Fashion in a pine box, but a fabulous opportunity came a knockin’. We presume that means more money and fewer restraints, which is why most people change jobs, but we’re wondering who at Fashion might be next to drink the Dealuxe Kool-Aid. Or has Track moved on to Flare?

(Image: Jason Hudson)

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Joe Freezy (also known as Joe Fresh) is going to Miami to throw a party

No, Joe Mimran isn’t living out a Will Smith video as part of his bucket list, but he is heading to Miami (where “hot mommies scream ay Papi”) to throw a party at Art Basel. In tandem with The Warhol’s Eric Shiner and Sara Tecchia, Freezy himself will be toasting the arts with a performance from Holly Woodlawn, a nearly 80-year-old drag queen and former Andy Warhol–made superstar. Could this mean that Papa Joe’s empire is expanding even more?

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Flare magazine wasn’t the only Canadian pub at New York Fashion Week, despite tweets to the contrary

Toronto has three major Canadian fashion publications—Fashion, Flare and Elle Canada—and, as in any good sector, the goal is always to be number one. Yesterday, the fight for the top spot seemed to have been clearly won by Flare, with fashion director Liz Cabral tweeting from Proenza Schouler’s show at New York Fashion Week, “will be the only Cdn magazine at tonights Proenza Schouler show. No reception @ the venue, look for tweets right after!  #nyfw.” We found this particularly surprising, considering Fashion magazine’s beauty director, Lesa Hannah, was a Canadian fashion journalist given access to report on beauty for the Schouler show backstage—which means at least two of the three Canadian fashion bibles were in house. Cabral showed no regret for her hubris, considering her many tweets were left public for the rest of the night, but this morning, without an apology or correction, all whispers of Flare’s access had been deleted.

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Lady Gaga sparks rumour that she’ll take a one-year trainwreck hiatus to become, uh, a fashion designer

Why be you when you could be her? (Image: TJ Sengel)

The Council of Fashion Designers of America recently named Lady Gaga “Fashion Icon of the Year,” which has apparently given her an ego: at the recent MMVAs in Toronto, she told fans that in the near future, she hopes to start her own fashion line (because she’s “friends with a lot of designers”). But we’re not sure Gaga can afford the endeavour, since the pop singer recently claimed she went bankrupt from the excess she displays on stage.

Unless she creates a capsule collection with Target or H&M, we’re not sure anyone could afford the fame monster lifestyle (just thinking about a rotating meat wardrobe makes us cringe at the dry cleaning costs). Plus, she’ll clearly need a lot of help—as much as she’d like to believe she’s responsible for how she looks, she’ll definitely need her hype circle, better known as the Haus of Gaga, under her wing (which, we imagine, doesn’t come cheap). But that’s okay—apparently knowing Donatella Versace instantly makes someone a couturier.

• Lady Gaga says she wants to start a fashion line [International Business Times]

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Industry insider dishes on non-L’Oréal product scandal at LG Fashion Week

There were some sore toes and bruised egos backstage at LG Fashion Week Beauty by L’Oréal Paris last month, and not because models had to walk the runway in small shoes. Rather than work directly with the artists provided by sponsor L’Oréal Paris, a coterie of labels—we hear Pink Tartan and Line were among them—quietly brought in their own makeup experts to provide their brand’s beauty direction and supervise its execution. When a non-sanctioned manicurist was spotted working on a model’s nails, a Fashion Design Council of Canada (FDCC) representative reportedly insisted, “Everything that touches the skin must be L’Oréal.” Really? We’re pretty sure blue lipstick does not fall into the beauty brand’s extensive repertoire.

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Women’s Wear Daily sort of applauds Toronto fashion

Torontonians can be down on themselves—self-deprecation becomes a habit when you’re the centre of the universe. But pockets of the city roared with excitement this afternoon because a New York-based publication, Women’s Wear Daily, stamped our fair city with its seal of approval: an LG Fashion Week mention.

Yes, it is exciting to see Anita Clarke, Tiyana Grulovic, Odessa Paloma Parker and more in an international publication, but with the subjects left unnamed and a pretty thin description of Toronto fashion, we wonder why Torontonians are so quick to go gaga for a magazine that barely knows we exist. We’ll savour the moment, though, much like everyone else.

They Are Wearing: Toronto [WWD]

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Miss J. finds Toronto’s next top runway model

Ciara Hunt's winning walk (Image: Karon Liu)

“Would our first model please come out?” cooed Miss J., the statuesque America’s Next Top Model runway coach, in the Bloor Street Holt Renfrew this weekend for a “celebrity walk-off” slash promotion for his new book, Follow the Model.

Breakfast Television’s Dina Pugliese was first up. “Girl, I think if the shoe fits, wear it,” critiques Miss J. “If the shoe is a little too small, sweetie, you have to make it work.” Pugliese took off her stilettos for her second attempt. “I’ll have to take off a point ’cause she took off her shoe,” he told the panel of judges: gossip king Shinan Govani, MTV sweetheart Jessi Cruickshank and Canada’s answer to Tim Gunn, model agent Elmer Olsen.

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Jeanne Beker wears Hudson’s Bay coat to Paris fashion week

Last week, we wondered whether the Hudson’s Bay Company would be able to maintain its buzzy status post–Olympic Games. Well, this should help. Fashion magazine has snapped a photo of a svelte-looking Jeanne Beker in Paris wearing a brightly striped HBC blanket coat, which she was also rumoured to be sporting in Vancouver. This weekend, Beker wore the coat while on her way to the Viktor and Rolf show. Designed by Smythe for The Bay, the coat has also been spotted on Rachel Bilson. Beker tweeted, “My Hudson Bay blanket coat is getting raves! All kinds of photogs are taking my pic…” followed by, “Great to see blatant Canadian fashion turning heads at the Tuileries.” Publicity doesn’t get much better than an internationally respected style icon wrapped in your company’s logo.

Paris street style: I dream of Jeanne [Fashion]
Canadian style so hot, HBC Web site crashes [Toronto Life]
The Hudson’s Bay Company fights to keep Olympic energy [Toronto Life]

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Tavi Gevinson’s gig on Fashion Television: less chat, more hat

Mad hatter Tavi Gevinson

When we first wrote about Tavi Gevinson’s reporting gig for Fashion Television—the pint-sized teen blogger was hired to cover a few runway shows in New York while Jeanne Beker headed to the Olympics—we still hadn’t seen the footage. A short clip of Gevinson’s stint is now on the FT Web site. In it, she walks from show to show, air-kisses friends and poses for photographers. Her personal style is the main draw, with blue-grey hair accessorized with a turban or flower-shaped hat. (We can’t decide whether she looks like she dresses from the Tickle Trunk or like a 60-year-old cat lady.) We see her chatting with model Coco Rocha, designer Jeremy Scott and fellow blogger Bryan Boy, but she doesn’t actually interview anyone. Instead, she’s the subject of the brief segment.

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Coco Rocha gets engaged, lands a byline in New York Times

At this rate, the model’s next accomplishment will be walking on water. Coco Rocha announced on her blog earlier this week that she is engaged to interior designer James Conran.

I’m very happy to announce that I am engaged. Mr. Conran proposed last week, and I most definitely accepted. I don’t think I’ve ever been so happy as I am right now. I can’t wait to start the rest of my life with him…

Love you with all my heart James,

xoxo

Coco

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Greta Constantine designers visit New York but miss the TTC

In their third blog entry as guest bloggers for the Post, Kirk Pickersgill and Stephen Wong, the brain trust behind Greta Constantine, leave New York City at the end of fashion week, but not before doing some scouting and shopping in the Big Apple. Proving that Torontonians are everywhere, the pair ran into Andrea Lenczner and Christie Smythe, the powerhouses behind clothing label Smythe (a favourite of Blake Lively) at Barneys.

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Greta Constantine designers search for American interest in menswear line

The second instalment of their blog series for the National Post finds Toronto designers Kirk Pickersgill and Stephen Wong of Greta Constantine in the midst of New York fashion week. First on their agenda is a stop at a Tribeca Starbucks, as part of the process of “assimilating into American culture.” (Perhaps the trek to the Times Square Tim Hortons was too far.) Next, the two discussed The City and the spectacularly petulant cattiness of Olivia Palermo and Erin Kaplan (two of The City’s main “cast members”) while shopping at Marc by Marc Jacobs and the Alexander McQueen store.

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HBC not making a penny on Olympic mitten sales

Proceeds from mittens go to Canadian athletes (Photo by Michael Francis McCarthy)

Today’s Olympic Mitten Update comes from Time, which is a little late to the story, considering there are only three days left in the Games. Heck, even Oprah scooped them.

HBC’s CEO, Jeffery Sherman, tells Time that 3.5 million pairs have been sold since they went on sale in October—1.5 million of them were sold this month—and that the company doesn’t make a penny off the sales. Sherman says that the proceeds from the mittens ($12 million so far) go to the Canadian Olympic Committee to fund athletes’ programs. Sherman says he doesn’t regret not getting a piece of the profits and that “we entered this to do the right thing.” Besides, the hype surrounding the accessory has led to increased traffic in the stores and overall sales.

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Mark Fast’s fall show features plus-sized models, gets thumbs-up from British PM’s wife

Crystal Renn in the Mark Fast show (Photo via Style.com)

Winnipeg-bred and Toronto-schooled designer Mark Fast got top marks for his fall collection during London fashion week over the weekend—especially when he opted to dress plus-sized models in his clingy knitwear for the second time. Fast’s stylist famously quit last season, when Fast insisted on casting larger girls in his show.

Critics praised Fast for hiring models like size 16 Crystal Renn, who recently became a household name after appearing in a spread in December’s V magazine. There was also buzz in the front row as Sarah Brown, the wife of the British prime minister, made sure that she didn’t miss one of her favourite up-and-coming designers. As AFP reports, Fast’s was one of the only shows during fashion week with a diverse model lineup.

As for the actual collection, Fast has branched out from his signature blended yarn dresses with the addition of flowing dresses, suede skirts and jackets—a wise move to show that he can do more than body-conscious knit mini-dresses.

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Jeanne Beker trades N.Y. fashion week for Vancouver 2010, blogs about it

Norway's clownish curling pants (Photo by Kenny Louie)

Jeanne Beker swapped her Fashion Television mic for an Olympic torch in Vancouver—a far cry from her regular rounds backstage and in the front row at international fashion weeks. Beker has been getting her bearings as Olympic fashion reporter while pint-sized blog pundit Tavi Gevinson takes the reins temporarily during Mercedes-Benz Fashion Week in New York, a gig Beker has already underlined as a one-time deal.

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