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VIDEO: The Drake releases a puzzling trailer for the next iteration of its Dining Roadshow series

In what’s probably a Toronto first, The Drake has released a trailer for the next iteration of its Dining Roadshow series of in situ pop-up restaurants. The series began with a cheeky tribute to summer school and is moving on to L.A.’s Chinatown circa 1940 this coming Thursday, just in time for TIFF. Some of the things that happen in the puzzling, surrealistic trailer:

  • a young woman goes running through some woods and meadows;
  • she declares that she hates exercise;
  • some birds in a tree tell her about a burger, which, naturally, materializes immediately, but only in a ghostly, translucent way;
  • she concedes to her mom (on the phone) that yes, she mostly eats noodles;
  • she daydreams about a cupcake in the clouds;
  • an opulent picnic appears before her;
  • the picnic items start flying toward her, and she eats them, enraptured;
  • she then rolls down a grassy hill.

No, we have no idea what any of it means, nor can we figure out why none of the food is Chinese. But we are excited to see what chef Anthony Rose and the Drake team come up with for round two of their roadshow.

4 Comments

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  1. She is speaking Korean, not Chinese. So why are we wondering why the food isn’t Chinese?

    September 6, 2011 at 10:10 pm | by Jacquelyn
  2. Yes, it is my understanding that this is a general trailer for the pop-up food concept….not specifically for Chinese food. The actress just happens to be Korean.

    September 8, 2011 at 12:37 pm | by Robyn
  3. Everyone knows there are at least three different Korean restaurants in the Spadina/Dundas Chinatown, so why we buggin’? You can be Korean and eat Chinese food, as you can be Chinese and eat Drake food.

    Also, why would anyone go to the Drake for Chinese food when it’s all up on Spadina??

    September 21, 2011 at 11:41 pm | by Meaoh
  4. L.A.’s Chinatown 1940: Chinese/Asians discovering White food.

    Toronto’s Queen St. W. 2011: White folks discovering/eating Chinese food.

    September 21, 2011 at 11:47 pm | by Erin

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